Objective
To understand the development and application of Virtual Tours using 360° photos.
Description
Create a Virtual Tour that can be used in a business or organizational context, including at least ten (10) navigation points or nodes. The project must also include a minimum of five (5) information pop-ups (text, video, audio) as appropriate.
This project must be executed for a business or non-profit client. This will be easier if you have a business or non-profit client who can give you some objectives and audience; otherwise, you will need to develop the project’s objectives and target audience yourself.
Some example applications include:
- a campus tour
- tour of community historical sites
- indoor tour of a building
Project Examples:
Resources
Hardware
Talk to the instructor about what might be most appropriate for your project and personal objectives for the project. Some equipment requires SD cards or Micro SD cards. Consult with the professor about which equipment falls into this category.
- Ricoh Theta Z1: Manual | Quick Reference Guide | Tutorials | How To Website | How To Get The Best Quality Images From Your Theta Camera | Overview/Workflow | Software
- Insta360 One X2: Manual | Tutorials | Camera Tutorial | Editing Tutorial | Software
- Light stand (Monopods and standard tripods cannot be used.)
Software
Equipment-specific software may need to be downloaded.
- Virtual Tour Software
- ThingLink – web-based – ThingLink Media Editor | Working with 360 Images (Tagging) and Tour Creation
- Pano2VR Pro – desktop (available in BRAGG 164 lab) Documentation
- Image Editing software
- Adobe Lightroom or Photoshop
- Insta360 Studio (Mac/Windows)
-
RICOH THETA | RICOH THETA Stitcher | RICOH THETA File Transfer (All available here.)
- Mobile Apps (iOS/Android)
- Insta360: Insta360 (camera control and editing)
- Ricoh: RICOH THETA (camera control) | THETA+ (mobile editing)
Viewing
- Web; Computer; Tablet; Phone; Head Mounted Display.
Hosting:
- Virtual Tour Software Vendor (see above)
- Website (embedded on a website)
Tutorials:
- LinkedIn Learning: Virtual Tours: Video, Photo, and VR (3 hours, 16 minutes)
- Ben Claremont YouTube channel (360 videos, photos, virtual tours)
- How to make a virtual tour for free with any 360-camera (Ben Claremont)
- Insta360 One X Tips and Tricks: 22 tips to get the most out of your camera (360 Rumors)
- Essential Guide for RICOH THETA Z1: Vital Tips, Common Mistakes (video)
Project Deliverables
Research: (100 pts)
Comparative Research: Find three (3) examples of an online video series similar to the one you intend to create. They should be similar in subject or creative approach. Create a document in the following format outlining the following:
- Objective: include what the audience should be able to know, learn, or do after using the example. “I don’t know” is not an example of an answer.
- Audience: include age, gender, geographic location, socioeconomic level, media and device use, etc. “Not sure” is not an example of an answer. You must include citations for your demographic sources.
- Project Description: Explain the project’s content, including notes on navigation and the use of audio, video, text, graphics, images, etc.
- Client: if any. Anything from a brand or an influencer has a brand attached to it.
- Linked URLs of the examples you find.
- Analysis: Why are these appropriate examples for your project? Do they use the medium effectively, and why? What works and why? What doesn’t work and why?
You will copy and paste your Comparative Research into your completed Project Brief.
Best Practice Research: Identify at least three (3) different best practices relevant to your project that reflect industry standards, recommendations, or proven successful approaches for your chosen media type (video, podcast, social media, etc.). Your research should focus on finding established techniques or methods professionals use to create compelling content in your chosen medium.
Answer the following questions using the table below.
- Name of the Best Practice
- The page title and URL of the example
- Why is this a best practice for this kind of project?
- How will you apply this to your project?
Name of the Best Practice | Page title and URL of the Example | Why is this a best practice for this kind of project? | How will you apply this to your project? |
[Name the specific technique, approach, or standard] | [Provide a link to a real-world example of this best practice] | [Explain why this approach is considered effective, including any statistics or evidence if available] | [Describe specifically how you will implement this best practice in your project] |
EXAMPLE (Social Video Project)
Opening Hook Within First 3 Seconds |
https://example.com/video-hook | Research shows 65% of viewers who watch the first three seconds will watch for at least 10 seconds. A strong hook increases viewer retention significantly. | Our videos will open with striking coffee pour shots or time-lapse customer transitions to grab attention immediately. |
You will copy and paste your Best Practice research into your completed Project Brief.
Delivered to D2L as an MS Word document (PDF or Pages documents will not be accepted, no exceptions.)
Project Brief: (100 pts)
- Explain the objective of your project.
- Describe the intended audience, including demographics.
- Explain how the project will be used and distributed.
- Describe the tool or software used and the reason for that choice.
- Create a detailed outline of the content and/or storyboard, including sketches of the visuals, text, and other appropriate content.
- Conduct a site survey and provide a diagram of the location indicating the subject position, camera position, audio sources (if available), and electrical outlets.
- Provide a Task List with names of responsible individuals and the deadline dates for the tasks.
- If applicable, provide detailed contact information for the client and/or subject-matter expert (SME) and any cited sources for the information included in the project.
- Provide a list of team members with email and phone contact information.
Use this Project Brief template. The filename should be LASTNAME_PROJECTNAME_brief.
Use this Task List template. The filename should be LASTNAME_PROJECTNAME_tasklist.
Delivered to D2L as an MS Word document (PDF or Pages documents will not be accepted, no exceptions.)
Completed Project: (200 pts)
- Minimum of ten (10) navigational points or nodes.
- Minimum of five (5) information pop-ups (text, video, audio)
- Clear navigation between nodes with no dead ends.
- Nodes should be labeled to describe the destination, not img7307, img7308, etc.
- Visuals should be properly focused, framed, and lighted correctly.
- Visual stitching is complete, with no errors.
- Correct spelling, grammar, punctuation, appropriate capitalization, and sentence structure must be used if text elements are included.
- If graphic elements are included, they should be appropriately designed for the application, objective, and audience.
- If audio is included, it should be recorded without hiss, buzz, or unnecessary background sound.
- If video is included, it is properly focused, framed, and lighted correctly. Should have appropriate movement for each shot.
- Geolocation metadata, if available, must be accurate.
- Publish the project to appropriate channels. This may be your website, an online service -OR- a head-mounted display.
- Create a page on your website for the project that includes an explanation of the project, the audience, the embedded final project, or how the audience can access and use the final project. Include a link to the project proposal.
- Create a social media post about each episode on at least one of your social media accounts, and use the hashtag #iam3210.
Submit an MS Word document (PDF or Pages documents will not be accepted, no exceptions) to the D2L dropbox with the following information.
- URL of your website page about the project
- Screenshots of the YouTube Details page that displays the episode metadata
- URL of the finished project
- URLs of the social media account used (hashtagged #iam3210.)
Submit a separate MS Word document (PDF or Pages documents will not be accepted, no exceptions) with your Usage of Generative AI Justification (if applicable) to the D2L dropbox.
Reflection: (100 pts)
Submit a 250-word reflection paper about your project that addresses the following questions. Support your reflections with specific examples from the project. Focus on constructive, forward-looking observations. Consider both technical and interpersonal aspects of the experience. Use the heading structure below.
Personal Growth & Learning
- What were the 2-3 most important lessons you learned from this project experience?
- Describe your primary contribution to the project and explain why it was significant.
- What specific skill or approach would you focus on improving in your next team project?
Creative Process
- What was your team’s creative approach to this project, and what influenced those choices?
- Based on the project outcomes, would you take a different creative approach if you could start over? Why or why not?
Professional Development
- How do you plan to apply specific skills or insights from this project to your future career?
- What additional skills or knowledge did this project reveal you need to develop?
- Outline your concrete plan for developing one of these needed skills in the next 6 months.
Team Dynamics
- For each team member (including yourself):
-
- Name their most valuable contribution
- Provide one specific example of how their work impacted the project
- What one piece of actionable feedback would you give to each team member to enhance their collaboration skills?
(Comments about your team members will be kept confidential, but I encourage you to share them.)
This is an individual submission. Each team member must submit their own Reflection.
Delivered to D2L as an MS Word document (PDF or Pages documents will not be accepted, no exceptions.)
Due Dates
See the Course Schedule for Project 1 and 2 due dates.
Evaluation
Points will be awarded based on adherence to the Project Deliverables.
Total points available – 500